Home Technology Samsung market capturing strategy with the release of Galaxy A31: Product Specs...

Samsung market capturing strategy with the release of Galaxy A31: Product Specs and more


Samsung has the ability to take the market by storm and not many sections have been left untouched. The company has reflected its proceedings right from the electronic appliances to the gadgets sections and has captured it with ease. However, what remains as its potentially strongest suit is the cellphone market. With its ability to produce budget-friendly as well as the expensive smartphones, Samsung has a plethora of products to offer. The firm has captured the US, the UK, and the Asian markets too. 

With the recent uproar against China after the spread of coronavirus, a lot of companies have given up on the Chinese-origin products. This has projected an open opportunity for Samsung to replace the companies like Mi etc. One of the most hot-selling ranges of smartphones that have assisted Samsung to do so is the release of Samsung A31. The product has captured the mid-range section with its infinite looking series of features.

Product Specs

The screen for the Samsung Galaxy A31 is at a staggering 6.4”, among the best in the range of the price tag. Moreover, the product also has the AMOLED display to boast the main motto of Samsung which is to provide consumers with crystal clear viewing. Moreover, A31 has the 6 GB ram variation with 128 GB internal which is highly capable to handle the heavy and consuming tasks. A camera strength of 48 MP with the Quadruple camera lens design is the first of a tye design concept. The front camera is also 20 MP in strength which is more than sufficient for high-quality pictures. The product has been made available in a wide variety of colors and specs across the various sections of the market.


The product is available on the leading retail outlets as well as the leading chains for online trading. The price variation depends upon the discounts offered by the retail or the e-commerce unit too. As for the present market, Samsung has not introduced any scope for people to make bulk orders or discounted purchases for the phone. It has also received critical acclaim from most of the established tech critics.